Privacy Policy

This data protection declaration clarifies the type, scope and purpose of the processing of personal data (hereinafter referred to as "data") within our online offer and the related websites, functions and content, as well as external online presences, such as our social media profile (hereinafter collectively referred to as "online offering"). Regarding the terms used, such as "processing" or "responsible", we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).

Responsible

NEXLEO LDA
Rua Hermano Neves 18
1600-477 Lisbon
Portugal

Email Address: info@nexleo.com
Phone: +351 928 252 204

Link to imprint: https://www.nexleo.com/index.php?m=PrivacyPolicy

Contact the data protection officer: info@nexleo.com

Types of data processed:

- Inventory data (eg names, addresses).
- Contact details (eg email, phone numbers).
- Content data (for example, text entry, photographs, videos).
- Usage data (e.g. websites visited, interest in content, access times).
- Meta / communication data (eg device information, IP addresses).

Categories of data subjects

Visitors and users of the online offer (hereinafter we collectively refer to the data subjects as "users").

Purpose of processing

- Provide the online offer, its functions and its content.
- Respond to contact requests and communicate with users.
- security measures.
- Range / marketing measurement

Terms used

"Personal data" is all information relating to an identified or identifiable natural person (hereinafter "the data subject"); An identifiable person is a natural person who can be identified directly or indirectly, in particular by assigning an identifier such as a name, an identification number, location data, an online identifier (for example cookie) or one or more particularities, expressing the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person. "Processing" is any process carried out with or without the aid of automated processes or such series of processes in relation to personal data. The term goes far and covers practically all data processing. "Pseudonymisation": the processing of personal data in such a way that personal data can no longer be attributed to a specific data subject without the use of additional information, provided that this additional information is kept separately and is subject to technical and organizational measures ensuring that personal data cannot be attributed to an identified or identifiable natural person. "Profiling" means any type of automated processing of personal data, which consists in the fact that this personal data is used to evaluate certain personal aspects relating to a natural person, in particular aspects related to work performance, economic situation, health, personnel Analyze or predict the preferences, interests, reliability, behavior, location or change of location of this natural person. The "responsible person" is the natural or legal person, public authority, agency or any other body which, alone or jointly with others, decides on the purposes and means of processing personal data. “Processor” means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the responsible person.

Relevant legal bases

In accordance with Art.13 GDPR, we will inform you about the legal basis for our data processing. Unless the legal basis is mentioned in the data protection declaration, the following provisions apply: The legal basis for obtaining consent is Art.6 para. 1 lit. a and Article 7 GDPR, the legal basis for processing the performance of our services and the implementation of contractual measures as well as for responding to inquiries is Article 6 (1) lit. b GDPR, the legal basis for processing to fulfill our legal obligations is Art.6 para. 1 lit. c GDPR, and the legal basis for processing to protect our legitimate interests is Art.6 para. 1 lit. f GDPR. In the event that vital interests of the data subject or of another natural person require the processing of personal data, Art.6 para. 1 lit. d The GDPR serves as the legal basis.

Security measures

In accordance with Article 32 of the GDPR, we take into account appropriate technical considerations, taking into account the state of the art, the costs of implementation and the type, scope, circumstances and purposes of the processing. as well as the different likelihood and severity of the risk to the rights and freedoms of individuals. and organizational measures to ensure a level of protection adapted to the risk. The measures include ensuring the confidentiality, integrity and availability of data by controlling physical access to data, as well as access, capture, transfer, securing availability and their separation. In addition, we have procedures in place that ensure the exercise of data subjects' rights, the deletion of data and the response to data threats. In addition, we take into account the protection of personal data when developing or selecting hardware, software and processes, in accordance with the principle of data protection through technological design and default settings tailored to the data protection (article 25 of the GDPR).

Cooperation with processors and third parties

If we disclose data to other persons and companies (subcontractors or third parties) in the course of our processing, transmit it to them or otherwise give them access to the data, this will only be done on the basis of a legal authorization (for example, if the data is transmitted to third parties, with regard to payment service providers, in accordance with Article 6 (1) (b) GDPR for the execution of the contract), you have consented , a legal obligation provides for this or on the basis of our legitimate interests (e.g. when using agents, web hosts, etc.). If we commission third parties to process data on the basis of a so-called "order processing contract", this is done on the basis of Art. 28 GDPR.

Transfers to third countries

If we process data in a third country (i.e. outside the European Union (EU) or the European Economic Area (EEA)) or if this takes place in connection with the use third party services or the disclosure or transmission of data to third parties, this will only take place if it is done to fulfill our (pre) contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual authorizations, we process or have the data processed in a third country only if the special requirements of Article 44 et seq. Of the GDPR are met. This means that the processing takes place, for example, on the basis of special guarantees, such as the officially recognized determination of a level of data protection corresponding to the EU (for example for the United States through the "Privacy Shield" data protection ") or the respect of officially recognized special contractual obligations (known as" standard contractual clauses ").

Rights of data subjects

You have the right to request confirmation as to whether the data in question is being processed and for information about such data and for further information and a copy of the data in accordance with Article 15 of the GDPR.

You have accordingly. Article 16 DSGVO the right to request the completion of data concerning you or the correction of incorrect data concerning you. In accordance with Art.17 GDPR, you have the right to request the immediate deletion of the data in question or, in accordance with Art.18 GDPR, to request a restriction of data processing. You have the right to request that the data concerning you which you have provided to us be received in accordance with Article 20 of the GDPR and to request its transmission to other responsible parties. You also have a gem. Article 77 GDPR the right to lodge a complaint with the competent supervisory authority.

Right to retract

You have the right to give your consent in accordance with Revoke Article 7 (3) GDPR with effect for the future

Right to object

You can object to the future processing of your data in accordance with Article 21 of the GDPR at any time. In particular, the opposition may be opposed to processing for direct marketing purposes.

Cookies and the right to oppose direct mail

"Cookies" are small files that are stored on users' computers. Different information can be stored in cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or after their visit to an online offer. Temporary cookies, or "session cookies" or "transient cookies", are cookies which are deleted after a user leaves an online offer and closes his browser. Such a cookie can be used, for example, to store the contents of a shopping cart in an online store or a login status. Cookies are called "permanent" or "persistent" and remain saved even after closing the browser. For example, the connection status can be saved if users visit it after several days. Such a cookie can also be used to store user interests which are used for reach measurement or marketing purposes. A "third party cookie" refers to cookies that are offered by providers other than the person responsible for operating the online offer (otherwise, if it is only their cookies, we speak of "cookies owners ”). We can use temporary and permanent cookies and clarify this within the framework of our data protection declaration. If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. The stored cookies can be deleted in the system settings of the browser. The exclusion of cookies may lead to functional restrictions of this online offer. A general objection to the use of cookies used for online marketing purposes can be found on a large number of services, in particular in the case of tracking, through the US website link or EU website link explained. In addition, cookies can be saved by deactivating them in the browser settings. Please note that not all functions of this online offer can be used.

Data deletion

The data processed by us is deleted in accordance with Articles 17 and 18 GDPR or its processing is restricted. Unless expressly stated in this data protection declaration, the data stored by us will be deleted as soon as they are no longer needed for their intended purpose and there is no legal storage obligation to prevent their deletion. If the data is not deleted because it is necessary for other legally permitted purposes, its processing will be limited. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be kept for reasons of commercial or tax law. In accordance with the legal requirements in Germany, the storage is carried out in particular for 10 years in accordance with §§ 147 paragraph 1 AO, 257 paragraph 1 no.1 and 4, paragraph 4 HGB (books, registers, management reports, booking vouchers, books negotiation, more relevant for Tax Documents, etc.) and 6 years according to § 257 Paragraph 1 No.2 and 3, Paragraph 4 HGB (business letters). In accordance with legal requirements in Austria, storage is carried out for 7 years in accordance with Section 132 (1) BAO (accounting documents, receipts / invoices, accounts, receipts, commercial papers, statement of income and expenditure, etc.) for 22 years in relation to land and for 10 years for documents related to electronically provided services, telecommunications, radio and television services, which are provided to non-entrepreneurs in EU Member States and for which the mini One Stop Shop (MOSS) is used.

Order processing in the online store and customer account

We process the data of our customers as part of the ordering processes in our online store to enable them to select and order the selected products and services, as well as their payment and delivery, or fulfillment.

The data processed includes inventory data, communication data, contract data, payment data and those affected by the processing include our customers, interested parties and other business partners. Processing is carried out for the purpose of providing contractual services in connection with the operation of an online store, invoicing, delivery and customer services. We use session cookies to store the contents of the shopping cart and persistent cookies to save the connection status. The processing takes place on the basis of Art.6 para. 1 lit. b (Execution of order processes) and c (Archiving required by law) GDPR. The information marked as required is necessary to justify and execute the contract. We only disclose the data to third parties in the context of delivery, payment or within the framework of legal authorizations and obligations to legal advisers and authorities. The data will only be processed in third countries if this is necessary for the performance of the contract (for example at the request of the customer for delivery or payment). Users can optionally create a user account, in particular by viewing their orders. As part of the registration, the required mandatory information is communicated to users. User accounts are not public and cannot be indexed by search engines. If users have terminated their user account, their data regarding the user account will be deleted, subject to their retention for reasons of commercial or tax law in accordance with Art.6 para. 1 lit. c GDPR required. Customer account information is kept until it is deleted with subsequent archiving in the event of a legal obligation. It is the responsibility of the users to save their data if the termination is successful before the end of the contract. As part of the renewed registration and registration and use of our online services, we record the IP address and time of the action of the respective user. The storage takes place on the basis of our legitimate interests, as well as the protection of the user against abuse and other unauthorized uses. This data is not passed on to third parties, unless this is necessary to pursue our claims or there is a legal obligation to do so in accordance with. Article 6 paragraph 1 lit. c GDPR. The deletion takes place after the expiration of the legal guarantee and comparable obligations, the need to store the data is checked every three years; in the case of legal archiving obligations, the deletion occurs after their expiration (end of commercial law (6 years) and tax law (10 years) retention period).

Agency services

We process our clients' data as part of our contractual services, which include conceptual and strategic advice, campaign planning, software and design development / consulting or maintenance, campaign and process implementation / management, server administration, data analysis / consulting services and training services.

We process inventory data (e.g. basic customer data, such as names or addresses), contact data (e.g. emails, phone numbers), content data (e.g. text entry, photographs, videos), contract data (e.g. contract subject, duration), payment data (e.g. bank details, payment history), use and metadata (for example in the context of evaluating and measuring the success of marketing measures). We generally do not process special categories of personal data, unless they form part of a commissioned processing. Those affected include our customers, potential customers and their customers, users, website visitors or employees as well as third parties. The purpose of processing is to provide contractual services, billing and our customer service. The legal basis for the processing results from Art.6 para. 1 lit. b GDPR (contractual services), Art.6 para. 1 lit. f GDPR (analysis, statistics, optimization, security measures). We process the data necessary for the establishment and execution of contractual services and emphasize the need for their specification. Disclosure to external parties only takes place if required as part of an order. When processing the data provided to us in connection with an order, we act in accordance with the customer's instructions and the legal requirements for order processing in accordance with. Art.28 GDPR and process the data for purposes other than those specified in the order. We delete the data after the expiry of the legal warranty and comparable obligations. The need to store data is checked every three years; in the case of legal archiving obligations, the deletion takes place after its expiration (6 years, in accordance with Article 257 (1) HGB, 10 years, in accordance with Article 147 (1) AO). In the case of data communicated to us in connection with an order by the customer, we delete the data in accordance with the specifications of the order, usually after the end of the order.

Contractual benefits

We process the data of our contractual partners and interested parties as well as other customers, customers, customers, clients or contractual partners (uniformly referred to as " contractual partners ") in accordance with Art.6 para. 1 lit. b. GDPR to provide you with our contractual or pre-contractual services. The data processed here, the type, scope and purpose as well as the necessity of their processing are determined by the underlying contractual relationship. The processed data includes basic data of our contractual partners (e.g. names and addresses), contact details (e.g. e-mail addresses and telephone numbers) as well as contract data (e.g. services used, content contract, contractual communication, names of contact persons) and payment data (for example, bank details, payment history). We generally do not process special categories of personal data, unless they are part of a commissioned or contractual processing. We process the data necessary for the establishment and execution of contractual services and stress the need for their specification, unless this is obvious to the contractual partners. Disclosure to external persons or companies only takes place if required by contract. When processing data provided to us in the context of an order, we act in accordance with the customer's instructions and legal requirements. In connection with the use of our online services, we may record the IP address and time of the respective user action. Storage takes place on the basis of our legitimate interests, as well as the interests of users to protect themselves against abuse and other unauthorized uses. These data will be not transferred to third parties, unless they are used to prosecute our claims under. Article 6 paragraph 1 lit. f. GDPR required or there is a legal obligation to do so in accordance with. Article 6 paragraph 1 lit. vs. GDPR. The data will be deleted if the data is no longer necessary to fulfill the contractual or statutory support obligations and to meet any guarantees and comparable obligations, the need to store the data being verified every three years; otherwise, legal retention requirements apply.

External payment service providers

We use external payment service providers, whose users and platforms can perform payment transactions (for example, each with a link to the data protection declaration, PayPal ( link PayPal ), Klarna ( link Klarna ), Skrill ( link Skrill ) , Mollie ( link Mollie ), Giropay ( link Giropay ), Visa ( link Visa ), Mastercard ( link Mastercard ), American Express ( link American Express )

In for the execution of contracts, we use payment service providers on the basis of Art 6 (1) (b) GDPR, otherwise we use external payment service providers on the basis of our interests legitimate in accordance with GDPR Article 6 (1) (f) in order to offer our users efficient and secure payment options. Data processed by payment service providers include inventory data such as name and address, banking data such as account or credit card numbers, passwords, TANs and amounts. control, as well as the contract, the sums and information relating to the recipient. The information is needed to complete transactions. However, the data entered will only be processed and saved by the payment service providers. This means that we do not receive any information relating to an account or a credit card, only information with confirmation or negative information about the payment. The data may be transmitted by the payment service provider to the credit agencies. The purpose of this transmission is to verify identity and creditworthiness. For this we refer to the general conditions and data protection notices of payment service providers. The terms and conditions and data protection notices of the respective payment service providers apply to payment transactions, which can be viewed on the respective transaction websites or apps. We also refer to them for further information and affirmation of cancellation, information and other rights of data subjects.

Payment Method: Data Protection Policy for Stripe as a Payment Method

The controller has integrated Stripe components on this website. Stripe is an online payment service provider. When paying by credit card, payment is processed through Stripe by payment service provider Stripe Payments Europe Ltd, Block 4, Harcourt Center, Harcourt Road, Dublin 2, Ireland. You can find more information about Stripe's data protection at link

Administration, financial accounting, office organization, contact management

We process the data in the context of administrative tasks as well as the organization of our company, financial accounting and compliance with legal obligations, such as archiving. We process the same data that we process in the context of the provision of our contractual services. The basis for processing is Art.6 para. 1 lit. vs. GDPR Art.6 para. 1 lit. f. GDPR. Customers, interested parties, business partners and website visitors are affected by the processing. The objective and our interest in the treatment lie in the administration, financial accounting, office organization, data archiving, that is to say the tasks that serve to maintain our business activities, to perform our tasks and to provide our services. The deletion of data relating to contractual services and contractual communication corresponds to the information mentioned in these processing activities. We disclose or pass data on to finance management, consultants such as tax advisers or auditors, as well as other fee agencies and payment service providers. In addition, depending on our business interests, we store information about suppliers, organizers and other business partners, for example for the purpose of contacting you later. We generally store this primarily business-related data on a permanent basis.

Business analysis and market research

In order to operate our business economically, in order to be able to recognize market trends, the wishes of contractual partners and users, we analyze the data available to us regarding business transactions, contracts, inquiries, etc. We process inventory data, communication data, contract data, payment data, usage data, metadata on the basis of Art. 6 para. 1 lit. f. GDPR, the data subjects including contractual partners, interested parties, customers, visitors and users of our online offer. Analyzes are performed for business valuation, marketing and market research purposes. In doing so, we can take into account the profiles of registered users with information, for example about their services used. The analyzes help us increase user-friendliness, optimize our offer and commercial efficiency. Analyzes are for our use only and are not disclosed externally, unless they are anonymous analyzes with summarized values. If these analyzes or profiles are personal, they will be deleted or anonymized upon termination of the user, otherwise after two years from the conclusion of the contract. Additionally, aggregate business analyzes and general trend determinations are created anonymously where possible.

Tawk.to live chat app

The online offer offers the possibility of using Tawk.to. This is a live chat software. The chat is integrated into the source text. This is made possible through a script. By using the chat, you automatically use the services of Tawk.to. The data collected includes: chat history, IP address at the time of the chat and country of origin. This data will not be passed on to third parties and is only used for protection and internal statistics. The data is not used to identify you personally. They are not registered. The deletion takes place after the chat. The purpose and scope of data collection and the further processing and use of data by Tawk.to as well as your rights and configuration options to protect your privacy can be found in Tawk's data protection information. to: link

Participate in affiliate partner programs

Within the framework of our online offer, we use our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer) in accordance with. Article 6 paragraph 1 lit. f GDPR, the usual follow-up measures insofar as they are necessary for the functioning of the affiliation system. Below we explain the technical background to users. The services offered by our contractual partners may also be advertised and linked on other websites (so-called affiliate links or after-sales systems, if, for example, third-party links or services are offered after the conclusion of a contract). The operators of the respective websites receive a commission if the users follow the affiliate links and then take advantage of the offers. In summary, it is necessary for our online offering that we can track whether users who are interested in affiliate links and / or offers available from us then take advantage of the offers at the instigation of affiliate links or of our online platform. For this purpose, the affiliate links and our offers are supplemented by certain valueswhich may or may not be part of the link, for example in a cookie. The values include in particular the initial website (referrer), the time, an online identifier of the operator of the website on which the affiliate link is located, an online identifier of the respective offer, an identifier in user's row, as well as tracking specific values such as Ad Material ID, Partner ID, and Categorizations. The online user identifiers that we use are pseudonymous values. This means that the online identifiers themselves do not contain any personal data such as names or email addresses. They only help us to determine whether the same user who clicked on an affiliate link or who was interested in an offer through our online offer took advantage of the offer, i.e., for example, has entered into a contract with the supplier. However, the online identifier is personal as long as the partner company and we also have the online identifier along with other user data. This is the only way by which the partner company can tell us if the user has taken advantage of the offer and we can, for example, pay the bonus.

Amazon Affiliate Program

On the basis of our legitimate interests (i.e. interest in the economic functioning of our online offer within the meaning of Art.6 para.1 GDPR), we participate in the Amazon EU Partner Program , which was designed to provide support for websites, by means of which the placement of advertisements and links to Amazon.de advertising reimbursement can be earned (so-called affiliate system). This means that as an Amazon partner, we earn through qualified purchases. Amazon uses cookies to be able to trace the origin of orders. Among other things, Amazon may recognize that you have clicked on the partner link on this website and then purchased a product on Amazon. For more information on Amazon's data use and opt-out options, please see the company's privacy policy: link . Note: Amazon and the Amazon logo are trademarks of Amazon.com, Inc. or one of its subsidiaries.

Affilinet Affiliate Program

On the basis of our legitimate interests (i.e. interest in the economic operation of our online offer within the meaning of Art.6 para.1 GDPR), we participate in the partnership program of affilinet GmbH, Sapporobogen 6-8, 80637 Munich, Germany a support has been designed for websites, through which advertising costs can be earned by placing advertisements and links to Affilinet (the so-called system of affiliation). Affilinet uses cookies to be able to trace the origin of the contract. Among other things, Affilinet may recognize that you have clicked on the partner link on this website and then entered into a contract with or through Affilinet. For more information on Affilinet's data use and opt-out options, please refer to the company's privacy policy: link .

Information on data protection in the application process

We process the applicant's data only for the purposes and as part of the application process in accordance with legal requirements. The processing of the applicant's data takes place to fulfill our (pre) contractual obligations in the context of the application process within the meaning of Art.6 para.1 lit. b. GDPR Art.6 para. 1 lit. f. GDPR if it is necessary for us to process the data, for example within the framework of legal procedures (in Germany § 26 BDSG also applies). The application process requires applicants to provide us with applicant data. If we offer an online form, the necessary data of the candidate is marked, otherwise it results from the job descriptions and essentially includes information about the person, postal and contact addresses and documents associated with the application, such as the letter of motivation, curriculum vitae and certificates. In addition, applicants may voluntarily provide us with additional information. By submitting the request to us, applicants consent to the processing of their data for the purposes of the application process in accordance with the type and scope defined in this data protection declaration. Insofar as special categories of personal data within the meaning of Article 9 (1) GDPR are communicated voluntarily as part of the request process, their processing is also carried out in accordance with Article 9 (2) , bed. b GDPR (for example, health data such as severely disabled status or ethnic origin). Insofar as special categories of personal data within the meaning of Article 9 (1) of the GDPR are requested from applicants, their processing is also carried out in accordance with Article 9 (2) lit. a GDPR (for example health data if they are necessary for the exercise of a profession). Applicants can submit their application to us using an online form on our website, if applicable. The data is encrypted and transmitted to us in accordance with the state of the art. Applicants can also send us their application by e-mail. However, please note that emails are generally not sent in encrypted form and applicants should ensure that they are encrypted themselves. We therefore cannot take any responsibility for the application transmission path between sender and reception on our server and therefore recommend using an online form or sending by post. Because instead of applying through the online form and by email, applicants always have the option of sending us the application by mail. The data provided by applicants may be processed by us if the request for the purpose of the employment relationship is successful. Otherwise, if the application for a job offer is not accepted, the applicant's data will be deleted. Applicant data will also be deleted if an application is withdrawn, which applicants have the right to do at any time. The deletion takes place after a period of six months, subject to a justified revocation of the requesters, so that we can answer any follow-up questions of the request and fulfill our obligations to provide proof of the equality law. treatment. Invoices for any reimbursement of travel expenses are archived in accordance with tax regulations.

Talent pool

As part of the application, we offer applicants the opportunity to use our “talent pool” for a period of two years on the basis of consent within the meaning of Art.6 para.1 lit. b. and Article 7 of the GDPR. Applications in the Talent Pool will be processed only for future job postings and employee search and will be destroyed after the deadline at the latest. Applicants will be informed that their consent to be included in the Talent Pool is voluntary, has no influence on the current application process and that they can revoke this consent at any time in the future and can declare an objection to the meaning of Article 21 of the GDPR.

Recording function

Users can create a user account. As part of the registration, the required mandatory information is communicated to users and based on Art.6 para. 1 lit. b GDPR processed for the purpose of providing the user account. The data processed include in particular connection information (name, password and e-mail address). The data entered during registration will be used for the purpose of using the user account and its purpose. Users can be notified via email of information relevant to their user account, such as technical changes. If users have terminated their user account, their data relating to the user account will be deleted, subject to a legal retention obligation. It is the responsibility of the users to save their data if the termination is successful before the end of the contract. We are entitled to irretrievably delete all user data stored during the term of the contract. In connection with the use of our registration and registration functions and the use of the user account, the IP address and time of the respective user action will be recorded. The storage takes place on the basis of our legitimate interests, as well as the protection of the user against abuse and other unauthorized uses. This data is not passed on to third parties, unless this is necessary to pursue our claims or there is a legal obligation to do so in accordance with. Article 6 paragraph 1 lit. c GDPR. The IP addresses will be anonymized or deleted at the latest after 7 days.

DISQUS comment function

On the basis of our legitimate interests in efficient, secure and user-friendly handling of comments according to Art.6 para. 1 lit. f. GDPR is the DISQUS feedback service, provided by DISQUS, Inc., 301 Howard St, Floor 3 San Francisco, California- 94105, USA. DISQUS is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law: link . To use the DISQUS comment function, users can log in through their own DISQUS user account or an existing social network account (eg OpenID, Facebook, Twitter or Google). User login data is obtained from the platforms via DISQS. It is also possible to use the DISQUS commenting function as a guest without creating or using a user account with DISQUS or one of the specified social media providers. We only integrate DISQUS with its functions on our website, which allows us to influence user reviews. However, users enter into a direct contractual relationship with DISQUS, whereby DISQS processes user comments and is a contact person for any deletion of user data. We refer to the statement of data protection DISQUS: link and note also that users may assume that DISQUS more content of the comment stores their IP address and the time of the comment and saves cookies on users' computers and can use them to display advertisements. However, users may object to the processing of their data for the purpose of displaying advertisements: link .

Comments and publications

If users leave comments or other contributions, their IP addresses may be based on our legitimate interests within the meaning of Art.6 para.1 lit. f. The GDPR can be kept for 7 days. This is done for our safety, if anyone leaves illegal content in the comments and contributions (insults, prohibited political propaganda, etc.). In this case, we can be sued for the comment or contribution and we are therefore interested in the identity of the author. In addition, we reserve the right, based on our legitimate interests. Article 6 paragraph 1 lit. f. GDPR to process user information for spam detection. On the same legal basis, we reserve the right to store users' IP addresses for the duration of surveys and to use Cookis to avoid multiple votes. The data provided in the context of comments and contributions will be saved permanently by us until the user objects.

Comments subscriptions

Follow-up comments can be made by users with their consent in accordance with Art.6 para.1 lit. a GDPR. Users will receive a confirmation email to verify if they are the owner of the entered email address. Users can unsubscribe from comment subscriptions at any time. The confirmation email will contain information about the cancellation options. For the purpose of proving the user's consent, we record the recording time as well as the user's IP address and delete this information when users unsubscribe from the subscription. You can unsubscribe from our subscription menu at any time, i.e. revoke your consent. Based on our legitimate interests, we may save email addresses that have been deleted for a period of up to three years before deleting them so that we can prove a previously given consent. The processing of this data is limited to a possible defense against claims. An individual cancellation request is possible at any time, provided that the prior consent is confirmed.

Akismet spam check

Our online offering uses the "Akismet" service, which is offered by Automattic Inc., 60 29th Street # 343, San Francisco, CA 94110, USA. The use is based on our legitimate interests within the meaning of Art.6 para. 1 lit. f) GDPR. With the help of this service, comments from real people are distinguished from spam comments. To this end, all comments are sent to a server in the United States, where they are analyzed and saved for four days for comparison. If a comment has been classified as spam, the data will be saved after this period. This information includes the name you entered, email address, IP address, comment content, referrer, information about the browser used and computer system and time of entry. Further information on data collection and use by Akismet can be found in Automattic's data protection information: link . Users are encouraged to use pseudonyms or to refrain from entering their name or email address. You can completely prevent the transfer of data by not using our feedback system. It would be a shame, but unfortunately we don't see any other alternative that works so effectively.

Recovering Gravatar Profile Pictures

We use the Gravatar service from Automattic Inc., 60 29th Street # 343, San Francisco, CA 94110, USA, within our online offering and in particular on our blog.

Gravatar is a service where users can login and store profile pictures and their email addresses. If users leave articles or comments with the corresponding email address on other online presences (especially in blogs), their profile photos may be displayed next to the articles or comments. For this purpose, the e-mail address provided by the users is sent to Gravatar in encrypted form in order to check whether a profile is registered there. This is the sole purpose of transmitting the e-mail address and it will not be used for other purposes, but will be deleted afterwards. Gravatar is used on the basis of our legitimate interests within the meaning of Art.6 para.1 lit. f) GDPR, because with the help of Gravatar, we offer post and comment authors the ability to personalize their posts with a profile picture. By displaying the images, Gravatar discovers the user's IP address, as this is necessary for communication between a browser and an online service. Further information on the collection and use of data by Gravatar can be found in the Automattic data protection information: link . If users do not want a user photo linked to their email address on Gravatar to appear in comments, you should use an email address that is not stored on Gravatar to comment. We would also like to point out that it is also possible to use an anonymous or non-anonymous email address if users do not want their own email address sent to Gravatar. Users can completely prevent the transfer of data by not using our feedback system.

Recovery of emojis and smileys

Our WordPress blog uses graphic emojis (or smileys), which are small graphic files that express feelings, which are obtained from external servers. The server providers collect the IP addresses of the users. This is necessary so that emojie files can be transmitted to the user's browser. The emojie service is provided by Automattic Inc., 60 29th Street # 343, San Francisco, CA 94110, USA. Automattic Data Protection Notice: link . The server domains used are sworg and twemoji.maxcdn.com, which, to our knowledge, are so-called content delivery networks, that is, servers which are used only for the fast and secure transmission of files and personal data of users. transmissions are suppressed. The use of emojis is based on our legitimate interests, i.e. interest in an attractive design of our online offer according to. Article 6 paragraph 1 lit. f. GDPR.

Flattr

Buttons for the "Flattr" micropayment service, provided by Flattr Network Ltd., are integrated into this online offering. with its registered office on the 2nd floor, White bear yard 114A, Clerkenwell Road, London, Middlesex, England, EC1R 5DF, Great Britain. When you visit pages of this website containing these buttons, your browser establishes a direct connection with the Flattr servers. If the users have created an account with Flattr with which they are logged in at the same time, Flattr receives the information that the users have visited the respective page of this online offer. If users have a Flattr account, are logged in and interact with the button, information about this will be sent to Flattr and stored there for billing purposes in accordance with the guidelines applicable there. Even if users are not logged in, usage data can be collected and also recorded. Users can find out exactly how your data is handled when you click on the Flattr button at link .

Get in touch

When contacting us (for example via the contact form, e-mail, telephone or via social media), the information provided by the user to process the contact request and process it in accordance with Article 6, paragraph 1, lit . b) GDPR processed. Information provided by users may be stored in a customer relationship management system ("CRM system") or comparable request organization. We delete requests if they are no longer needed. We check the necessity every two years; Legal archiving obligations also apply.

Zendesk CRM System

We use the "Zendesk" CRM system from the supplier Zendesk, Inc., 989 Market Street # 300, San Francisco, CA 94102, USA, in order to be able to process user requests faster and more efficiently (legitimate interest according to article 6 ). Paragraph 1 lit.f GDPR ). Zendesk is certified under the Privacy Shield Agreement and thus offers an additional guarantee to comply with European data protection law ( link ). Zendesk uses user data only for technical processing of requests and does not pass it on to third parties. To use Zendesk, at least a valid email address is required. Pseudonymous use is possible. During the processing of service requests, it may be necessary to collect other data (name, address). Using Zendesk is optional and serves to improve and speed up our customer and user service. If users do not consent to the collection of data through and the storage of data in Zendesk's external system, we provide alternative contact options for submitting service requests by email, phone, fax, or mail. Users can obtain further information in Zendesk's data protection declaration: link .

Scout CRM Help System

We use the CRM system of the provider Help Scout Inc., 131 Tremont St, Boston, MA 02111-1338, USA, in order to be able to process user requests faster and more efficiently (legitimate interest according to article 6, paragraph 1, lit. f.GDPR ). salesforce is certified under the Privacy Shield Agreement and thus offers an additional guarantee to comply with European data protection law if the data is processed in the United States ( link ). Help Scout uses user data only for the technical processing of requests and does not pass them on to third parties. To use Help Scout, at least a valid email address is required. Pseudonymous use is possible. During the processing of service requests, it may be necessary to collect other data (name, address). Using Zendesk is optional and serves to improve and speed up our customer and user service. If users do not consent to the collection of data through and the storage of data in Help Scout's external system, we offer alternative contact options for submitting service requests by email, phone, fax or post. Users can obtain further information from Help Scout's data protection declaration: link .

Salesforce CRM System

We define the CRM system for supplier salesforce.com Germany GmbH, Erika-Mann-Str. 31, 80636 Munich, in order to be able to process user inquiries more quickly and efficiently (legitimate interest according to Art.6 para. 1 GDPR ). salesforce is certified under the Privacy Shield Agreement and thus offers an additional guarantee to comply with European data protection law if the data is processed in the United States ( link ). salesforce uses user data only for technical processing of requests and does not pass it on to third parties. To use Salesforce, at least a valid email address is required. Pseudonymous use is possible. During the processing of service requests, it may be necessary to collect other data (name, address). Using Zendesk is optional and serves to improve and speed up our customer and user service. If users do not agree to the collection of data through and the storage of data in Salesforce's external system, we provide alternative contact options for submitting service requests by email, phone, fax, or mail. Users can obtain further information in the salesforce data protection statement: link .

Newsletter

With the following information, we inform you about the content of our newsletter as well as the registration, dispatch and statistical evaluation procedure as well as your right to object. By subscribing to our newsletter, you agree to the receipt and the procedures described. Content of the newsletter: We send newsletters, e-mails and other electronic notifications containing advertising information (hereinafter "newsletter") only with the consent of the recipient or a legal authorization. Insofar as the content of a newsletter is specifically described, it is decisive for the user's consent. Our newsletters also contain information about our services and about us. Double opt-in and connection: The subscription to our newsletter takes place as part of a so-called double opt-in procedure. This means that after registration you will receive an email asking you to confirm your registration. This confirmation is necessary so that no one can register with someone else's email address. Newsletter registrations are recorded in order to be able to demonstrate the registration process in accordance with legal requirements. This includes storing the registration and confirmation time, as well as the IP address. Changes to your data stored by the shipping service provider are also recorded. Registration data: To subscribe to the newsletter, all you have to do is provide your e-mail address. Optionally, we ask you to provide a name in order to address it personally in the newsletter. The newsletter is sent and the measure of success associated with it is based on the consent of the recipient in accordance with Art.6 para. 1 lit. a, Art.7 GDPR in conjunction with § 7 para.2 no.3 UWG or, if consent is not required, on the basis of our legitimate interests in direct marketing in accordance with. Article 6, paragraph 1, according to f. GDPR in conjunction with Art.7 (3) UWG. The registration of the registration process is based on our legitimate interests in accordance with Art.6 para.1 lit. f GDPR. Our interest is focused on the use of a user-friendly and secure newsletter system which serves our business interests as well as user expectations and also allows us to prove consent. Cancellation / revocation - You can cancel the receipt of our newsletter at any time, i.e. revoke your consent. You will find a link to cancel the newsletter at the end of each newsletter. Based on our legitimate interests, we may save email addresses that have been deleted for a period of up to three years before deleting them so that we can prove a previously given consent . The processing of this data is limited to a possible defense against claims. An individual cancellation request is possible at any time, provided that the prior consent is confirmed.

Newsletter - Mailchimp

The newsletter is sent through the email service provider "MailChimp", a newsletter delivery platform of the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE # 5000, Atlanta, GA 30308, USA. You can view the shipping service provider's data protection policies here: link . The Rocket Science Group LLC d / b / a MailChimp is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with the European level of data protection ( link ). The shipping service provider is based on our legitimate interests. Article 6 paragraph 1 lit. f GDPR and an order processing contract in accordance with 28 para. 3 sentence 1 GDPR. The shipping service provider can use the recipient's data in a pseudonymous form, i.e. without attribution to a user, to optimize or improve its own services, for example to technically optimize shipping and presentation. newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them themselves or to pass them on to third parties.

Newsletter - Mailjet

The newsletter is sent by the shipping service provider Mailjet SAS, 13-13 bis, rue de l'Aubrac, 75012 Paris, France. You can view the data protection rules of the shipping service provider here: link . The shipping service provider is based on our legitimate interests. Article 6 paragraph 1 lit. f GDPR and an order processing contract in accordance with 28 para. 3 sentence 1 GDPR. The shipping service provider can use the recipient's data in a pseudonymous form, i.e. without attribution to a user, to optimize or improve its own services, for example to technically optimize shipping and presentation. newsletter or for statistical purposes . However, the shipping service provider does not use the data of our newsletter recipients to write to them themselves or to pass them on to third parties.

Newsletter - CleverReach

The newsletter is sent by the shipping service provider CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede, Germany. You can view the data protection rules of the shipping service provider here: link . The shipping service provider is based on our legitimate interests. Article 6 paragraph 1 lit. f GDPR and an order processing contract in accordance with 28 para. 3 sentence 1 GDPR. The shipping service provider can use the recipient's data in a pseudonymous form, i.e. without attribution to a user, to optimize or improve its own services, for example to technically optimize shipping and presentation. newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them themselves or to pass them on to third parties.

Newsletter - Newsletter2Go

The newsletter is sent by the shipping service provider Newsletter2Go GmbH, Nürnberger Straße 8, 10787 Berlin, Germany. You can view the data protection regulations of the shipping service provider here: link . The shipping service provider is based on our legitimate interests. Article 6 paragraph 1 lit. f GDPR and an order processing contract in accordance with 28 para. 3 sentence 1 GDPR. The shipping service provider can use the recipient's data in a pseudonymous form, i.e. without attribution to a user, to optimize or improve its own services, for example to technically optimize shipping and presentation. newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them themselves or to pass them on to third parties.

Newsletter - Rapidmail

The newsletter is sent by the shipping service provider Rapidmail SAS, 13-13 bis, rue de l'Aubrac, 75012 Paris, France. You can view the data protection regulations of the shipping service provider here: link . The shipping service provider is based on our legitimate interests. Article 6 paragraph 1 lit. f GDPR and an order processing contract in accordance with 28 para. 3 sentence 1 GDPR. The shipping service provider can use the recipient's data in a pseudonymous form, i.e. without attribution to a user, to optimize or improve its own services, for example to technically optimize shipping and presentation. newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them themselves or to pass them on to third parties.

Newsletter - shipping service provider

The newsletter is sent by the shipping service provider [NAME, ADDRESS, COUNTRY]. You can view the data protection rules of the shipping service provider here: [LINK TO PRIVACY POLICY]. The shipping service provider is based on our legitimate interests. Article 6 paragraph 1 lit. f GDPR and an order processing contract in accordance with 28 para. 3 sentence 1 GDPR. The shipping service provider can use the recipient's data in pseudonymized form, i.e. without attribution to a user, to optimize or improve its own services, for example to technically optimize the shipping and presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them themselves or to pass them on to third parties.

Newsletter - Measuring Success

Newsletters contain a "web beacon", which is a pixel-sized file retrieved from our server when the newsletter is opened or, if we use a shipping service provider, from their server. As part of this recovery, technical information, such as information about the browser and your system, as well as your IP address and time of recovery, is initially collected. This information is used to technically improve the services based on technical data or target groups and their reading behavior based on their access locations (which can be determined using the IP address) or times access. Statistical surveys also consist of determining whether newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to individual newsletter recipients. However, it is neither our purpose nor, if used, that of the shipping service provider to observe individual users. Ratings are much more useful for us to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users. A separate revocation of the success measure is unfortunately not possible, in which case the entire newsletter subscription must be canceled.

Hosting and emailing

The hosting services that we use are used to provide the following services: infrastructure and platform services, compute capacity, storage space and database services, e-mail sending, security services and technical maintenance services that we use in the operation of this online offer. We, or our hosting provider, process inventory data, contact data, content data, contract data, usage data, metadata and communication data of customers, interested parties and visitors to this online offering based on our legitimate interests in the efficient and secure provision of this online offering in accordance with. Article 6 paragraph 1 lit. f GDPR in conjunction with Article 28 of the GDPR (contract processing contract).

Collection of access data and log files

We, or our host, on the basis of our legitimate interests within the meaning of Art.6 para. 1 lit. f. GDPR data on each access to the server on which this service is located (server log files). Access data includes the name of the visited website, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, system user's operating system, the referring URL (the page visited previously), the IP address and the requesting provider. For security reasons (e.g. to investigate misuse or fraud), log file information is stored for up to 7 days and then deleted. Data whose additional storage is required for evidentiary purposes is excluded from deletion until the respective incident has been definitively clarified.

Cloudflare Content Delivery Network

We use a so called "Content Delivery Network" (CDN), offered by Cloudflare, Inc., 101 Townsend St, San Francisco, CA 94107, USA. Cloudflare is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law ( link ). A CDN is a service using which the content of our online offering, in particular large media files, such as graphics or scripts, is delivered more quickly using distributed and regionally connected servers. The processing of user data takes place only for the aforementioned purposes and to maintain the security and functionality of the CDN. The use is based on our legitimate interests, i.e. interest in a safe and efficient supply, analysis and optimization of our online offer according to. Article 6 paragraph 1 lit. f. GDPR. For more information, see Cloudflare's privacy policy: link .

Google Tag Manager

Google Tag Manager is a solution with which we can manage so-called website beacons via an interface (and thus integrate Google Analytics and other Google marketing services into our online offering). The Tag Manager itself (which implements the tags) does not process any personal user data. With regard to the processing of users' personal data, reference is made to the following information on Google services. Instructions for use: link .

Google analytics

We use Google Analytics, a web analysis service provided by Google LLC (“Google”), based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art.6 para.1 lit.f GDPR). Google uses cookies. The information generated by the cookie about the user's use of the online offer is usually transmitted to a Google server in the USA and stored there. Google is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law ( link ). Google will use this information on our behalf to evaluate users' use of our online offer, to compile reports on the activities of this online offer and to provide us with other services related to the use of this online offer. online and Internet . Pseudonymous user profiles can be created from the processed data. We only use Google Analytics with activated IP anonymization. This means that the user's IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address is only transferred to a Google server in the USA and shortened there in exceptional cases. The IP address transmitted by the user's browser is not merged with other Google data. Users can prevent the storage of cookies by configuring their browser software accordingly; Users can also prevent Google from collecting the data generated by the cookie and relating to their use of the online offer and from processing this data by Google by downloading and installing the browser plug-in available under the following link: link . Further information on the use of data by Google, the settings and objection options can be found in the Google data protection declaration ( link ) and in Google's advertising display settings ( link ). Users' personal data will be deleted or anonymized after 14 months.

Google Universal Analytics

We use Google Analytics in the form of "Universal Analytics" refers to a process of Google Analytics in which the analysis of the user is based on a pseudonymous user ID and a pseudonymous user profile is created with information derived from the use of different devices (this is called "multi-device tracking")

Target group formation with Google Analytics

We use Google Analytics to display the advertisements placed by Google and the advertising services of its partners only to users who have expressed an interest in our online offering or specific characteristics (for example, interests in certain topics or products depending on the sites visited). Specific Websites) that we transmit to Google (so-called "remarketing" or "Google Analytics audiences"). With the help of remarketing audiences, we also want to make sure that our ads match the potential interest of users.

Google Adsense with personalized ads

Google Adsense with non-personalized ads

Google AdWords and conversion measurement

We use the services of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our offer online within the meaning of Art.6 para. 1 lit.f GDPR) USA ("Google").

Google is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

We use the Google "AdWords" online marketing process to place ads on the Google advertising network (e.g., in search results, in videos, on websites, etc.) for display. for users who have a suspected interest in the ads. This allows us to display ads for and within our online offering in a more targeted manner so that we only present users with ads that potentially match their interests. If, for example, a user sees advertisements for products that interest them in other online offers, this is called "remarketing". For these purposes, when you visit our website and other websites on which the Google advertising network is active, Google immediately executes a code from Google and (re) marketing beacons (invisible graphics or code, also called " "As mentioned" web beacons embedded in the website. With their help, an individual cookie, i.e. a small file, is saved on the user's device (instead of cookies, comparable technologies may also be used). This file notes the websites visited by the user, the content of interest and offers on which the user clicked and technical information about the browser and the operating system, sites Referrer web, time of visit and other information on the use of the online offer. We also receive an individual "conversion cookie". The information obtained using cookies is used by Google to create statistics ues of conversion for us. However, we only know the anonymous total number of users who clicked on our ad and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users. User data is processed pseudonymously within the Google advertising network. This means that Google does not save and process, for example, the name or e-mail address of the user, but processes the relevant data in a cookie-related manner in pseudonymous user profiles. From Google's point of view, the ads are not managed and displayed for a specifically identified person, but for the cookie holder, regardless of who cookie holder. This does not apply if a user has expressly authorized Google to process the data without this pseudonymization. The information collected on users is transmitted to Google and stored on Google's servers in the United States. Further information on the use of data by Google, the settings and objection options can be found in the Google data protection declaration ( link ) and in Google's advertising display settings ( link ).

Google DoubleClick

We use the services of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our offer online within the meaning of Art.6 para. 1 GDPR). , United States ("Google").

Google is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

We use the Google "Doubleclick" online marketing process to place ads in the Google advertising network (eg, in search results, in videos, on websites, etc.). The double click is characterized by the fact that the ads are displayed in real time according to the presumed interests of the users. This allows us to display ads for and within our online offer more targeted way to do that show users ads that correspond potentially to their interests . If, for example, a user sees advertisements for products that interest them in other online offers, this is called "remarketing". For these purposes, when you visit our website and other websites on which the Google advertising network is active, Google immediately executes a code from Google and (re) marketing beacons (invisible graphics or code, also called " "As mentioned" web beacons embedded in the website. With their help, an individual cookie, i.e. a small file, is saved on the user's device (instead of cookies, comparable technologies may also be used). This file notes the websites visited by the user, the content of interest and offers on which the user clicked and technical information about the browser and the operating system, sites Referrer web, time of visit and other information on the use of the online offer.The IP address of users is also recorded, which is shortened in Member States of the European Union or in other contracting states of the Agreement on the European Economic Area and is transmitted only in exceptional cases to a Google server in the United States and shortened there. The aforementioned information may also be linked by Google to this information from other sources. If the user then visits other websites, he may see advertisements tailored to him based on his presumed interests based on his user profile. User data is processed pseudonymously within the Google advertising network. This means that Google does not save and process, for example, the name or e-mail address of the user, but processes the relevant data in a cookie-related manner in pseudonymous user profiles. From Google's point of view, the ads are not managed and displayed for a specifically identified person, but for the cookie holder, regardless of who cookie holder. This does not apply if a user has expressly authorized Google to process the data without this pseudonymization. The information collected by Google Marketing Services about users is transmitted to Google and stored on Google's servers in the United States. Further information on the use of data by Google, the settings and objection options can be found in the Google data protection declaration ( link ) and in Google's advertising display settings ( link ).

Jetpack (WordPress Statistics)

On the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Article 6 (1) (f) of GDPR), we use the Jetpack plugin (here the sub-function "Wordpress Stats"), which is a Tool for the statistical evaluation of visitor access and Automattic Inc., 60 29th Street # 343, San Francisco , CA 94110, USA. Jetpack uses "cookies", text files which are stored on your computer and which allow analysis of your use of the website. The information generated by the cookie about your use of this online offer is stored on a server in the United States. User profiles of users can be created from the processed data, the latter being used only for analytical purposes and not for advertising purposes. For more information, see Automattic's privacy policy: link and information on Jetpack cookies: link .

Range measurement with Matomo

As part of the Matomo range analysis, the following data is processed on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our offer online within the meaning of Article 6 (1) GDPR): the type of browser you are using and the browser version, the operating system you are using, your country of origin, the date and time the server demand, the number of visits, your time on the site and the external links you have activated. The user's IP address is anonymized before being saved. Matomo uses cookies which are stored on the user's computer and which allow an analysis of the use of our online offer by the user. Pseudonymous user profiles can be created from the processed data. Cookies have a shelf life of one week. The information generated by the cookie about your use of this website is only saved on our server and is not passed on to third parties. Users can object to the anonymized data collection by the Matomo program at any time with future effect by clicking on the link below. In this case, a so-called deactivation cookie is stored in your browser, which means that Matomo no longer collects session data. However, if users delete their cookies, this means that the opt-out cookie is also deleted and therefore must be reactivated by users. Logs containing user data will be deleted after 6 months at the latest. [At this point, please use Matomo's IFRAME with the opt-out cookie (and enable IP anonymization in the settings area)].

Facebook Pixels, Custom Audiences and Facebook Conversion

Due to our legitimate interests in the analysis, optimization and economic operation of our online offer and for these purposes, our online offer includes the so-called "Facebook pixel" of the social network Facebook, which is provided by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are based in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland is operated (" Facebook"). Facebook is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law ( link ). Using the Facebook pixel, Facebook is on the one hand able to identify visitors to our online offer as a target group for the display of advertisements (so-called "Facebook advertisements"). Accordingly, we use the Facebook pixel to display only those Facebook advertisements that we have placed with Facebook users who have expressed an interest in our online offering or who have certain characteristics (for example, interests in certain topics or products based on visitors). Specified Websites) that we transmit to Facebook (so-called “Custom Audiences”). With the help of the Facebook pixel, we also want to make sure that our Facebook ads are relevant to the potential interest of users and are not annoying. With the help of the Facebook pixel, we can also understand the effectiveness of Facebook ads for statistical and market research purposes, in which we see whether users have been redirected to our website after clicking on an ad. Facebook (referred to as "conversion"). Data processing by Facebook takes place within the framework of the Facebook data usage guidelines. Accordingly, general information on the display of Facebook ads in Facebook's data usage guidelines: link . Special information and details about the Facebook pixel and how it works can be found in the Facebook help section: link . You can object to the registration by the Facebook pixel and the use of your data to display Facebook advertisements. To set the types of ads that appear on Facebook, you can call up the page configured by Facebook and follow the instructions on usage-based advertising settings: link . The settings are platform independent, that is, they are applied to all devices, such as desktops or mobile devices. You may also use cookies that are used for measuring the reach and advertising on the page off of the advertising initiative on the network ( link ) and also on the website American Web ( link ) or European Web site ( link ).

etracker

On the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Article 6 (1 ) (f) of GDPR), we use the "etracker" analysis service of etracker GmbH, Erste Brunnenstrasse 1 20459 Hamburg a. The data collected is only analyzed pseudonymously, stored only on servers in Germany, not combined with other data or passed on to third parties. When user data is stored, the IP addresses, device and domain data of particular users are only stored in abbreviated or encrypted form, so it is not possible to draw any conclusions about it. individual user. The shortening of the IP address takes place as early as possible and automatically by default. Using cookies, pseudonymous user profiles are created from the data processed by etracker. However, identifiers to recognize an app user, perform session and cross-device tracking, and provide behavioral data for remarketing are certainly pseudonymized or encrypted. In addition, etracker contractually guarantees the protection of processed user data by concluding an order processing contract in accordance with. 28 para. 3 sentence 1 GDPR. You can object to the collection and storage of data at any time with future effect. In order to object to the collection and storage of your visitor data in the future, you can obtain an opt-out cookie from etracker under the following link, which means that no visitor data from your browser will be collected. and stored by etracker in the future: link . The opt-out sets an opt-out cookie with the name "cntcookie" from etracker. Please do not delete this cookie as long as you wish to maintain your objection. Further information can be found in the etracker data protection regulations: link .

econda analytics

For the design and optimization according to the needs of this online offer, on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our offer online within the meaning of Art.6 para. 1 GDPR), solutions and technologies of econda GmbH, Zimmerstrasse 6, 76137 Karlsruhe, Germany, anonymized data is collected and stored and usage profiles are created from of this data using pseudonyms. Cookies can be used for this purpose, which makes it possible to recognize an Internet browser. However, usage profiles are not merged with data about the bearer of the pseudonym without the express consent of the visitor. In particular, IP addresses are rendered unrecognizable upon receipt, which means that it is not possible to assign usage profiles to IP addresses. You can object to the collection and storage of data at any time with future effect. In order to object to the data collection and storage of your visitor data for the future, you can obtain an opt-out cookie from econda under the following link, which means that no future visitor data from your browser will only be collected and stored by econda: link. The objection only applies to the device and the web browser it was installed on, please repeat the process on all devices if necessary. If you delete the opt-out cookie, requests will be sent to econda again. For more information, see econda's privacy policy: link .

Webtrekk

For the design and optimization according to the needs of this online offer, on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our offer online within the meaning of Art.6 para. 1 GDPR), solutions and technologies of econda GmbH, Zimmerstrasse 6, 76137 Karlsruhe, Germany, anonymized data is collected and stored and usage profiles are created from of this data using pseudonyms. Cookies can be used for this purpose, which makes it possible to recognize an Internet browser. However, usage profiles are not merged with data about the bearer of the pseudonym without the express consent of the visitor. In particular, IP addresses are rendered unrecognizable upon receipt, which means that it is not possible to assign usage profiles to IP addresses. Geographic analysis works through a database that contains the IP address information of various ISPs with the geographic location of the IP address down to the city level. The individual addresses of the users are not known. Cookies are kept for a maximum of 6 months. You can object to the processing of your data at any time with future effect. In order to object to the collection and storage of your visitor data in the future, you can obtain an opt-out cookie from Webtrekk under the following link, which means that no future visitor data from your browser will be collected. and stored by Webtrekk: link . The objection only applies to the device and the web browser it was installed on, please repeat the process on all devices if necessary. If you delete the opt-out cookie, requests will be sent to Webtrekk again. You can find more information in the data protection declaration of Webtrekk: link .

Bing Ads

We use our online offer on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art.6 para. 1 , GDPR) "Bing Ads" conversion and tracking tool Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Microsoft stores cookies on the devices of users to enable analysis of the use of our online offering by users, provided that users have accessed our online offering via Microsoft Bing ad (called "measurement conversion "). Microsoft and we can thus see that someone has clicked on an ad, has been transferred to our online offering and has reached a predetermined target page (called a "conversion page"). We only know the total number of users who clicked on a Bing ad and were then transferred to the conversion page. No IP address is registered. No personal information on the identity of the user is disclosed. Microsoft is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law ( link ). If users do not wish to participate in the Bing Ads tracking process, you can also disable the setting of a cookie required for this purpose through the browser settings or use the Microsoft opt-out page: link . Users can find more information about data protection and the cookies used by Microsoft Bing Ads in Microsoft's data protection statement: link .

VG Word / Scalable Central Measurement Method

We use the "Scalable Central Measuring Method" (SZM) of INFOnline GmbH (INFOnline GmbH, Brühler Str. 9, D-53119 Bonn.) For the determination of statistical values in order to determine the probability of copying texts. Anonymous measurements are collected. The access number measurement alternately uses a session cookie or a signature to recognize computer systems, which is created from various information transmitted automatically from your browser. IP addresses are only processed in an anonymous form. The process has been developed with respect for data protection. The sole purpose of the method is to determine the probability of copying individual texts. At no time are individual users identified. Your identity is always protected. You will not receive advertising through the system. Many of our pages come with JavaScript calls, which we use to signal access to the collecting society Wort (VG Wort). We thus allow our authors to participate in VG Wort distributions, which cover legal remuneration for the use of copyrighted works. Insure § 53 UrhG. Usage data and user metadata are processed, IP addresses are shortened and measurement methods are pseudonymous. The shortened IP address is stored for a maximum of 60 days. Usage data linked to a pseudonymous assignment value ("identifier") is stored for a maximum of 6 months. An opt-out is also available to users to oppose collection for the aforementioned purposes: link . You can find further information in the INFOnline data protection declaration link .

Criteo

We use the online marketing services of the provider Criteo GmbH, Gewürzmühlstr., On the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our offer in line within the meaning of Art.6 para. 1 GDPR). 11, 80538 Munich, Germany. Criteo's services allow us to display advertisements for and on our website in a more targeted manner so that we only present users with advertisements that are potentially relevant to their interests. If, for example, a user sees advertisements for products they are interested in on other websites, this is called “remarketing”. For these purposes, when our website and other websites on which Criteo is active, Criteo executes code from Criteo and so-called (re) marketing beacons (invisible graphics or code, also as "web beacons") are included in the website. "designated) involved. With their help, a single cookie, that is to say, a small file is saved on the user's device (instead of cookies, similar technologies can also be used). This file notes the websites the user visits, the content they are interested in and the offers they have clicked on, as well as technical information about the browser and operating system, referring websites, the time of visit and other information on the use of the online offer. Criteo may also combine the above information with such information from other sources. If the user subsequently visits other websites, the advertisements tailored to their interests can be displayed.User data is treated pseudonymously, i.e. no clear user data (such as names) is processed and the user's IP addresses are shortened . The treatment takes place only knew r the basis of an online identifier, a technical ID. All releases Criteo identifiers (eg, a customer service system) or email addresses are encrypted in so that values called hash and stored as a series of characters that do not allow identification. Further information as well as options for withdrawal of Criteo can be found in the provisions of Criteo on data protection: link .

Visual website optimizer

Within the framework of our online offer, on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art.6 para. 1, GDPR), the Visual Website Optimizer service (an offer of Wingify Software Private Limited, 404, Gopal Heights, Netaji Subhash Place, Pitam Pura, Delhi 110034, India).

Visual Website Optimizer enables "A / B testing", "Clicktracking" and "Heatmaps" to understand how different changes to a website affect (eg changes to input fields, design, etc.). A / B testing improves the usability and performance of online offerings. For example, users see different versions of a website or its elements, such as input forms, on which the placement of content or the labels of navigation elements may differ. Then, based on user behavior, for example longer stays on the website or more frequent interaction with the items, it is possible to determine which of those websites or items best matches the users' needs. "Click tracking" enables us to investigate user movements within a complete online offer. Since the results of these tests are more accurate if user interaction can be followed over a certain period of time (for example, can see if a user wishes to return), cookies are usually stored on users' computers at these test purposes. "Heatmaps" are mouse movements of users, which are combined to form an overall image, with the help of which one can recognize, for example, which website elements are preferred and which website elements users prefer less. Cookies are only stored on users' devices for these testing purposes. Only pseudonymous user data is processed. For more information, we refer to the data protection declaration of Visual Website Optimizer: link .

Online presence on social networks

We maintain online presences within social networks and platforms in order to communicate with customers, interested parties and users who are active there and to be able to inform them of our services . When calling the respective networks and platforms, the terms and conditions and data processing guidelines of their respective operators apply. Unless otherwise specified in our data protection declaration, we process user data on the condition that they communicate with us within social networks and platforms, for example, write posts on our online presence or send us messages .

Integration of third-party services and content

We use offers of content or services from third-party providers in our online offering on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our offering online within the meaning of Art.6 para. 1 lit. Integrate services such as videos or fonts (hereinafter referred to as "content"). This always assumes that the third-party providers of such content perceive the IP address of the user, because without the IP address they would not be able to send the content to their browser. The IP address is therefore required to display this content. We endeavor to only use content which the respective providers do not only use the IP address to deliver the content. Third-party vendors may also use so-called pixels (web beacons, also called "web beacons") for statistical or marketing purposes. " Web beacons " may be used to evaluate web beacons. informati ons such as visitor traffic to the pages of this website. Pseudonymous information may also be stored in cookies on the user's device and contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information on the use of our online offer, as well as to be linked to this information from other sources.

Vimeo

We may embed videos from the "Vimeo" platform of Vimeo Inc., Attention: Legal Department, 555 West 18th Street New York, New York 10011, USA. Data protection declaration: link . We point out that Vimeo may use Google Analytics and refer to the data protection declaration ( link ) and the opt-out options for Google Analytics ( link ) or Google's settings for the use of data for marketing purposes ( link ).

Youtube

We integrate videos from the "YouTube" platform of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection declaration: link , opt-out: link .

Google fonts

We integrate the fonts ("Google Fonts") of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection declaration: link , opt-out: link .

Google ReCaptcha

We integrate the bot detection function, for example for entries in online forms ("ReCaptcha") of the provider Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection declaration: link , opt-out: link .

Google maps

We integrate maps from the "Google Maps" service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. The data processed may include, in particular, the IP addresses and location data of users, which however is not collected without their consent (usually carried out as part of the settings of their mobile devices). The data may be processed in the United States. Data protection declaration: link , opt-out: link .

OpenStreetMap

We integrate maps from the "OpenStreetMap" service ( link ), which are offered by the OpenStreetMap Foundation (OSMF) on the basis of the Open Data Commons Open Database (ODbL) license. Privacy policy: link . To our knowledge, user data is used by OpenStreetMap exclusively for the purpose of displaying map functions and temporarily storing selected settings. This data may in particular include the IP addresses and location data of users, which, however, is not collected without their consent (generally carried out as part of the settings of their mobile devices). The data may be processed in the United States. Further information can be found in the OpenStreetMap data protection declaration: link .

Adobe Typekit Fonts

We rely on the basis of our legitimate interests (ie interest in the analysis, optimization and profitable exploitation of our reserves within the meaning of Art. 6 para. 1 point f. DSGVO) external “Typekit” Helv the supplier Adobe Systems Software Ireland Limited, 4 -6 Riverwalk, Citywest Business Campus, Dublin 24, Republic of Ireland a. Adobe is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000TNo9AAG&status=Active).

Use of Facebook social plugins

On the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic functioning of our online offer within the meaning of Art.6 para.1 lit.f GDPR) we use social plugins ("plugins") from the social network facebook.com, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland ("Facebook"). Plugins can represent elements of interaction or content (eg videos, graphics or text contributions) and can be recognized by one of the Facebook logos (white "f" on blue tile, the terms " Like "," Like "or a" thumbs up "sign)) or are marked with the addition" Facebook Social Plugin ". The list and appearance of Facebook social plugins can be viewed here: link . Facebook is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law ( link ). When a user calls up a function of this online offer containing such a plugin, his device establishes a direct connection with the Facebook servers. The content of the plug-in is transmitted from Facebook directly to the user's device, which integrates it into the online offer. User profiles of users can be created from the processed data. We therefore have no influence on the extent of the data that Facebook collects using this plugin and therefore informs users according to our level of knowledge. By integrating the plugins, Facebook receives the information that a user has called up the corresponding page of the online offer. If the user is logged in to Facebook, Facebook can assign the visit to their Facebook account. If users interact with the plugins, for example by pressing the Like button or leaving a comment, the corresponding information is transmitted from your device directly to Facebook and stored there. If a user is not a member of Facebook, it is still possible that Facebook will find and save their IP address. According to Facebook, only an anonymous IP address is registered in Germany. The purpose and scope of data collection as well as the further processing and use of data by Facebook, as well as the related rights and setting options to protect user privacy, can be found in the information of Facebook data protection: link . If a user is a member of Facebook and does not want Facebook to collect data about him via this online offer and link it to his member data stored on Facebook, he must log out of Facebook before using our online offer. and delete its cookies. Further settings and contradictions regarding the use of data for advertising purposes are possible in the settings of the Facebook profile: link or via the US website link or website EU link . The settings are platform independent, that is, they are applied to all devices, such as desktops or mobile devices.

Twitter

The functions and content of the Twitter service offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA can be integrated into our online offer. This may include, for example, content such as images, videos or texts and buttons with which users can share the content of this online offer on Twitter. If the users are members of the Twitter platform, Twitter may assign access to the above-mentioned content and functions to the user profiles therein. Twitter is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law ( link ). Data protection declaration: link , opt-out: link .

Instagram

The functions and content of the Instagram service offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA may be integrated into our online offer. This may include, for example, content such as images, videos or texts and buttons with which users can share the content of this online offer on Instagram. If the users are members of the Instagram platform, Instagram may assign access to the above content and functions to the user profiles therein. Instagram privacy policy: link .

The functions and content of the Pinterest service offered by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA may be integrated into our online offering. This may include, for example, content such as images, videos or text and buttons with which users can share the content of this online offer in Pinterest. If the users are members of the Pinterest platform, Pinterest may assign access to the above content and functions to the user profiles therein. Pinterest privacy policy: link .

Xing

The functions and content of the Xing service offered by XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany can be integrated into our online offer. This may include, for example, content such as images, videos or texts and buttons with which users can share the content of this online offer within Xing. If the users are members of the Xing platform, Xing may assign access to the above content and functions to the user profiles therein. Xing privacy policy: link.

The functions and content of the LinkedIn service, offered by inkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland, may be integrated into our online offer. This may include, for example, content such as images, videos or text and buttons with which users can share the content of this online offering within LinkedIn. If the users are members of the LinkedIn platform, LinkedIn may assign access to the above content and functions to the user profiles therein. LinkedIn privacy policy: link. LinkedIn is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law ( link ). Data protection declaration: link , opt-out: link .

Google+

The functions and content of the Google+ platform, offered by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA ("Google"), can be integrated into our online offer. This may include, for example, content such as images, videos or texts and buttons with which users can share the content of this online offer on Twitter. If the users are members of the Google+ platform, Google can assign access to the above content and functions to the user profiles therein. Google is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law ( link ). Further information on the use of data by Google, the settings and objection options can be found in the Google data protection declaration ( link ) and in Google's advertising display settings link ).

AddThis sharing capabilities

In our online offer, the "AddThis" service (1595 Spring Hill Rd Suite 300 Vienna, VA 22182, USA) is used to share the content of this online offer within social networks (so-called sharing ). The use is based on our legitimate interests, i.e. interest in the dissemination of our online offer according to. Article 6 paragraph 1 lit. f. GDPR. AddThis uses users' personal information for the provision and performance of sharing functions. Additionally, AddThis may use pseudonymous user information for marketing purposes. These data are stored on the user's computer using text files called "cookies". Data protection declaration: link , opt-out: link .

Last updated: May 11, 2025